Blueberry Natural Certified Toothpaste product image with 70/100 Zerotox safety score

Is Blueberry Natural Certified Toothpaste Safe? Ingredient Analysis

Jack N Jill

This page reviews Blueberry Natural Certified Toothpaste by Jack N Jill as a oral care. Its current score is 70/100, suggesting that it looks generally acceptable but still includes some ingredients worth reviewing.

If you want the short version, start with these flagged ingredients: Potassium Sorbate.

70 / 100

Moderate quality

Why score is 70

This toothpaste contains xylitol and calendula extract, which are beneficial for oral health. However, potassium sorbate as a preservative raises some concerns about synthetic additives.

Main concern

Potassium sorbate is a synthetic preservative that may raise concerns about artificial additives.

Why it matters: This ingredient is flagged in our analysis based on regulatory and scientific sources. Check the Ingredients section for details and see Data sources for methodology.

Regulation status: Ingredient safety is assessed from EU/EPA/CIR and similar databases; formulations may vary. Always read the product label.

Pros

  • Xylitol is a natural sweetener that can help reduce cavity-causing bacteria.
  • Calendula extract is known for its soothing properties, potentially benefiting gum health.
  • Purified water and coconut-derived glycerin contribute to a gentle formulation.
  • Xanthan gum acts as a thickener, providing a desirable texture without harmful effects.

Concerns

  • Potassium sorbate is a synthetic preservative that may raise concerns about artificial additives.
  • Aroma (blueberry flavor) may contain artificial components, which could be a concern for some consumers.
  • Silica, while used for texture, can be abrasive if not formulated correctly.
  • Glycerin, although coconut-derived, is still a processed ingredient that may not appeal to all consumers.

Who should avoid this product?

You may want to be cautious with this product if you are:

  • people with sensitive skin or fragrance sensitivity

Ingredients breakdown

The ingredient notes below are written to explain what each ingredient does in this oral care and why it matters.

How we score

Our safety scores and ingredient breakdowns are based on regulatory and scientific sources. See Data sources & methodology and How Zerotox works for full details.

Product info

Product ID: 4284783

More from this brand: Jack N Jill products in Zerotox

Similar products: oral_care in Zerotox database

Report / complain: You may report errors or complain about this product or its formulation to hello [at] zeroto.app . Published for transparency.

Frequently asked questions

Jack N Jill — Blueberry Natural Certified Toothpaste has a Zerotox score of 70 / 100 among oral care products. See the full breakdown above.
We do not detect parabens in this product's listed ingredients. Always check the label as formulations change.
Zerotox scores this oral care product 70 / 100. Check the Ingredients section above. Oral care topic has more options. Scores are informational only and do not constitute professional advice; always read the label and consult a qualified professional.
Jack N Jill — Blueberry Natural Certified Toothpaste has a Zerotox safety score of 70 / 100. Higher scores mean fewer concerning ingredients. Scores are informational only and do not constitute professional advice; always read the label and consult a qualified professional.
Browse oral care products on Zerotox with ingredient analysis.
This product is flagged for: Potassium sorbate is a synthetic preservative that may raise concerns about artificial additives.; Aroma (blueberry flavor) may contain artificial components, which could be a concern for some consumers.; Silica, while used for texture, can be abrasive if not formulated correctly.. See the Concerns and Ingredients sections above.
Browse Jack N Jill products on Zerotox with ingredient analysis and safety scores.
This depends on the ingredient profile. People with sensitive skin or scalp, users avoiding fragrance, sulfates or animal-derived ingredients, and cautious shoppers should review the breakdown above before buying. Scores are informational only and do not constitute professional advice; always read the label and consult a qualified professional.
Yes. Jack N Jill — Blueberry Natural Certified Toothpaste has a Zerotox score of 70 / 100. See clean products and high-rated products for more. Scores are informational only and do not constitute professional advice; always read the label and consult a qualified professional.
This product includes positive or neutral ingredients such as: xylitol, aqua, xanthan gum. See the Ingredients section above.
Our analysis flags fragrance in this product. See the Ingredients section above. Search products with this ingredient.
This toothpaste contains xylitol and calendula extract, which are beneficial for oral health. However, potassium sorbate as a preservative raises some concerns about synthetic additives. Scores are informational only and do not constitute professional advice; always read the label and consult a qualified professional.

Safer alternatives from Jack N Jill

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