Is The Bakery At Asda Mega Madeira Party Cake Safe? Ingredient Analysis

Asda

This page reviews The Bakery At Asda Mega Madeira Party Cake by Asda as a dessert. Its current score is 60/100, suggesting that it looks generally acceptable but still includes some ingredients worth reviewing.

If you want the short version, start with these flagged ingredients: Sugar, Palm Oil, Palm Kernel Oil.

60 / 100

Moderate quality

Why score is 60

The composition includes several processed ingredients like sugar and palm oil, alongside preservatives such as potassium sorbate. These factors indicate a moderate quality and safety concern.

Main concern

High sugar content from multiple sources, raising concerns about excessive sweetness.

Why it matters: This ingredient is flagged in our analysis based on regulatory and scientific sources. Check the Ingredients section for details and see Data sources for methodology.

Regulation status: Ingredient safety is assessed from EU/EPA/CIR and similar databases; formulations may vary. Always read the product label.

Pros

  • Contains fruit concentrates like plum and raspberry, which can add natural flavor.
  • Includes fortified wheat flour, providing added nutrients like iron and niacin.
  • Uses natural colorants such as anthocyanins and carotenes, which are derived from plants.

Concerns

  • High sugar content from multiple sources, raising concerns about excessive sweetness.
  • Presence of palm oil and palm kernel oil, which are linked to environmental issues.
  • Includes potassium sorbate as a preservative, which may raise concerns about synthetic additives.

Who should avoid this product?

You may want to be cautious with this product if you are:

  • people with sensitive skin or fragrance sensitivity
  • people avoiding animal-derived ingredients

Ingredients breakdown

The ingredient notes below are written to explain what each ingredient does in this dessert and why it matters.

  • Is Sugar safe in this dessert?

    Bad

    Sugar is used here as sweetener. Sugar is a highly processed sweetener that contributes to the overall sweetness of the cake but raises concerns about excessive consumption.

    Role in formula: sweetener

    Original: sugar

    Read the full ingredient profile for Sugar

  • Is Fortified Wheat Flour safe in this dessert?

    Medium

    Fortified Wheat Flour is used here as base. Fortified wheat flour provides essential nutrients like iron and niacin, but it is a processed ingredient that may not be suitable for gluten-sensitive individuals.

    Role in formula: base

    Original: fortified wheat flour [wheat flour, calcium carbonate, iron, niacin (b3), thiamin (b1)]

    Read the full ingredient profile for Fortified Wheat Flour

  • Is Rapeseed Oil safe in this dessert?

    Medium

    Rapeseed Oil is used here as base. Rapeseed oil is a common cooking oil that is often refined, raising some concerns about processing but is generally considered a healthier fat option.

    Role in formula: base

    Original: rapeseed oil

    Read the full ingredient profile for Rapeseed Oil

  • Is Pasteurised Whole Egg safe in this dessert?

    Good

    Pasteurised Whole Egg is used here as base. Pasteurized whole egg is a natural ingredient that provides moisture and richness to the cake, contributing positively to its texture.

    Role in formula: base

    Original: pasteurised whole egg

    Read the full ingredient profile for Pasteurised Whole Egg

  • Is Plum And Raspberry Jam safe in this dessert?

    Medium

    Plum And Raspberry Jam is used here as flavor. The jam adds flavor and moisture but contains glucose-fructose syrup, which is a processed sweetener that raises quality concerns.

    Role in formula: flavor

    Original: plum and raspberry jam (8%) [glucose - fructose syrup, plum concentrate, seedless raspberry concentrate, gelling agent (pectins), acidity regulators (citric acid, sodium citrates), colour (anthocyanins), flavouring]

  • Is Palm Oil safe in this dessert?

    Bad

    Palm Oil is used here as base. Palm oil is a highly processed fat linked to environmental concerns, including deforestation and habitat destruction.

    Role in formula: base

    Original: palm oil

    Read the full ingredient profile for Palm Oil

  • Is Water safe in this dessert?

    Good

    Water is used here as base. Water is a necessary ingredient for hydration and texture in baked goods, posing no quality concerns.

    Role in formula: base

    Original: water

    Read the full ingredient profile for Water

  • Is Humectant Glycerol safe in this dessert?

    Medium

    Humectant Glycerol is used here as humectant. Glycerol is used to retain moisture in the cake, but it is a synthetic ingredient that may raise concerns for some consumers.

    Role in formula: humectant

    Original: humectant (glycerol)

    Read the full ingredient profile for Humectant Glycerol

  • Is Palm Kernel Oil safe in this dessert?

    Bad

    Palm Kernel Oil is used here as base. Palm kernel oil is a processed fat that raises similar environmental concerns as palm oil, impacting sustainability.

    Role in formula: base

    Original: palm kernel oil

    Read the full ingredient profile for Palm Kernel Oil

  • Is Milk Chocolate safe in this dessert?

    Medium

    Milk Chocolate is used here as flavor. Milk chocolate adds flavor and richness but contains sugar and dairy, which may not be suitable for all consumers.

    Role in formula: flavor

    Original: milk chocolate [sugar, cocoa mass, cocoa butter, dried whole milk]

    Read the full ingredient profile for Milk Chocolate

  • Is Dried Glucose Syrup safe in this dessert?

    Bad

    Dried Glucose Syrup is used here as sweetener. Dried glucose syrup is a highly processed sweetener that contributes to the overall sugar content, raising quality concerns.

    Role in formula: sweetener

    Original: dried glucose syrup

    Read the full ingredient profile for Dried Glucose Syrup

  • Is Skimmed Milk Powder safe in this dessert?

    Medium

    Skimmed Milk Powder is used here as base. Skimmed milk powder provides dairy flavor and moisture but is a processed ingredient that may not suit lactose-intolerant individuals.

    Role in formula: base

    Original: skimmed milk powder

    Read the full ingredient profile for Skimmed Milk Powder

  • Is Raising Agents safe in this dessert?

    Medium

    Raising Agents is used here as leavening agent. Raising agents like diphosphates and sodium carbonates are used to create texture but are synthetic and may raise concerns.

    Role in formula: leavening agent

    Original: raising agents (diphosphates, sodium carbonates)

    Read the full ingredient profile for Raising Agents

  • Is Maize Starch safe in this dessert?

    Medium

    Maize Starch is used here as thickener. Maize starch is a common thickening agent that is processed but generally considered safe for consumption.

    Role in formula: thickener

    Original: maize starch

    Read the full ingredient profile for Maize Starch

  • Is Shea Oil safe in this dessert?

    Medium

    Shea Oil is used here as base. Shea oil is a natural fat that can enhance texture but is often refined, raising some quality concerns.

    Role in formula: base

    Original: shea oil

    Read the full ingredient profile for Shea Oil

  • Is Emulsifiers safe in this dessert?

    Medium

    Emulsifiers is used here as emulsifier. Emulsifiers like sodium stearoyl-2-lactylate help blend ingredients but are processed and may raise concerns about synthetic additives.

    Role in formula: emulsifier

    Original: emulsifiers (sodium stearoyl-2-lactylate, mono - and diglycerides of fatty acids, sunflower lecithins)

    Read the full ingredient profile for Emulsifiers

  • Is Palm Stearin safe in this dessert?

    Bad

    Palm Stearin is used here as base. Palm stearin is a processed fat derived from palm oil, raising similar environmental concerns as other palm-derived ingredients.

    Role in formula: base

    Original: palm stearin

    Read the full ingredient profile for Palm Stearin

  • Is Preservative Potassium Sorbate safe in this dessert?

    Bad

    Preservative Potassium Sorbate is used here as preservative. Potassium sorbate is a synthetic preservative used to extend shelf life but raises concerns about synthetic additives.

    Role in formula: preservative

    Original: preservative (potassium sorbate)

    Read the full ingredient profile for Preservative Potassium Sorbate

  • Is Wheat Starch safe in this dessert?

    Medium

    Wheat Starch is used here as thickener. Wheat starch is a processed thickening agent that may not be suitable for gluten-sensitive individuals.

    Role in formula: thickener

    Original: wheat starch

    Read the full ingredient profile for Wheat Starch

  • Is Rice Flour safe in this dessert?

    Medium

    Rice Flour is used here as base. Rice flour is a gluten-free alternative that adds texture but is a processed ingredient.

    Role in formula: base

    Original: rice flour

    Read the full ingredient profile for Rice Flour

  • Is Flavourings safe in this dessert?

    Bad

    Flavourings is used here as flavor. Flavourings are often synthetic and can raise concerns about artificial additives in food products.

    Role in formula: flavor

    Original: flavourings

    Read the full ingredient profile for Flavourings

  • Is Coconut Oil safe in this dessert?

    Medium

    Coconut Oil is used here as base. Coconut oil is a natural fat that can enhance flavor and texture but is high in saturated fat.

    Role in formula: base

    Original: coconut oil

    Read the full ingredient profile for Coconut Oil

  • Is Rice Starch safe in this dessert?

    Medium

    Rice Starch is used here as thickener. Rice starch is a common thickening agent that is processed but generally considered safe for consumption.

    Role in formula: thickener

    Original: rice starch

    Read the full ingredient profile for Rice Starch

  • Is Colours safe in this dessert?

    Medium

    Colours is used here as colorant. Colors like carotenes and curcumin are derived from natural sources but may still raise concerns about processing.

    Role in formula: colorant

    Original: colours (carotenes, curcumin, anthocyanins, lutein, paprika extract)

    Read the full ingredient profile for Colours

  • Is Plant Fruit And Vegetable Concentrates safe in this dessert?

    Good

    Plant Fruit And Vegetable Concentrates is used here as natural_extract. These concentrates provide natural color and flavor, enhancing the cake's appeal without synthetic additives.

    Role in formula: natural_extract

    Original: plant, fruit and vegetable concentrates [beetroot, radish, blackcurrant, grape juice, lemon, algae, apple]

  • Is Acidity Regulator Citric Acid safe in this dessert?

    Medium

    Acidity Regulator Citric Acid is used here as acidulant. Citric acid is used to balance flavor and preserve freshness but is a processed ingredient.

    Role in formula: acidulant

    Original: acidity regulator (citric acid)

    Read the full ingredient profile for Acidity Regulator Citric Acid

  • Is Glazing Agents safe in this dessert?

    Medium

    Glazing Agents is used here as glazing agent. Glazing agents like beeswax and shellac enhance appearance but are processed and may raise quality concerns.

    Role in formula: glazing agent

    Original: glazing agents (beeswax white and yellow, acacia gum, shellac, carnauba wax)

    Read the full ingredient profile for Glazing Agents

  • Is Glucose Syrup safe in this dessert?

    Bad

    Glucose Syrup is used here as sweetener. Glucose syrup is a highly processed sweetener that contributes to the overall sugar content, raising quality concerns.

    Role in formula: sweetener

    Original: glucose syrup

    Read the full ingredient profile for Glucose Syrup

  • Is Thickener Carboxy Methyl Cellulose safe in this dessert?

    Bad

    Thickener Carboxy Methyl Cellulose is used here as thickener. Carboxy methyl cellulose is a synthetic thickener that raises concerns about artificial additives in food products.

    Role in formula: thickener

    Original: thickener (carboxy methyl cellulose)

  • Is Safflower Extract safe in this dessert?

    Medium

    Safflower Extract is used here as natural_extract. Safflower extract is used for color and flavor but is often processed, raising some quality concerns.

    Role in formula: natural_extract

    Original: safflower extract

    Read the full ingredient profile for Safflower Extract

  • Is Barley Malt Extract safe in this dessert?

    Medium

    Barley Malt Extract is used here as flavor. Barley malt extract adds flavor but is a processed ingredient that may not be suitable for gluten-sensitive individuals.

    Role in formula: flavor

    Original: barley malt extract

    Read the full ingredient profile for Barley Malt Extract

How we score

Our safety scores and ingredient breakdowns are based on regulatory and scientific sources. See Data sources & methodology and How Zerotox works for full details.

Product info

Product ID: 3364772

More from this brand: Asda products in Zerotox

Similar products: dessert in Zerotox database

Allergens detected: gluten

Report / complain: You may report errors or complain about this product or its formulation to hello [at] zeroto.app . Published for transparency.

Frequently asked questions

Asda — The Bakery At Asda Mega Madeira Party Cake has a Zerotox safety score of 60 / 100. Higher scores mean fewer concerning ingredients. Scores are informational only and do not constitute professional advice; always read the label and consult a qualified professional.
Browse Asda products on Zerotox with ingredient analysis and safety scores.
Our analysis indicates animal-derived ingredients may be present in this product. See the Ingredients section and the label for details.
We do not detect parabens in this product's listed ingredients. Always check the label as formulations change.
We detected: gluten. If you have allergies, check the label and the Ingredients section above.
This product includes positive or neutral ingredients such as: pasteurised whole egg, water, plant, fruit and vegetable concentrates. See the Ingredients section above.
Based on our data we do not detect fragrance in this product's listed ingredients. Formulations can change; check the label.
Asda — The Bakery At Asda Mega Madeira Party Cake has a Zerotox score of 60 / 100 among dessert products. See the full breakdown above.
This depends on the ingredient profile. People with sensitive skin or scalp, users avoiding fragrance, sulfates or animal-derived ingredients, and cautious shoppers should review the breakdown above before buying. Scores are informational only and do not constitute professional advice; always read the label and consult a qualified professional.
The composition includes several processed ingredients like sugar and palm oil, alongside preservatives such as potassium sorbate. These factors indicate a moderate quality and safety concern. Scores are informational only and do not constitute professional advice; always read the label and consult a qualified professional.
Asda — The Bakery At Asda Mega Madeira Party Cake has a Zerotox safety score of 60 / 100. Check the ingredient breakdown above. More Asda products. Scores are informational only and do not constitute professional advice; always read the label and consult a qualified professional.
Our analysis notes: Contains fruit concentrates like plum and raspberry, which can add natural flavor.; Includes fortified wheat flour, providing added nutrients like iron and niacin.; Uses natural colorants such as anthocyanins and carotenes, which are derived from plants.. See the Pros section above.