Toothpaste product image with 60/100 Zerotox safety score

Is Toothpaste Safe? Ingredient Analysis

Crest

This page reviews Toothpaste by Crest as a oral care. Its current score is 60/100, suggesting that it looks generally acceptable but still includes some ingredients worth reviewing.

If you want the short version, start with these flagged ingredients: Sodium Lauryl Sulfate, Carrageenan, Titanium Dioxide.

60 / 100

Moderate quality

Why score is 60

The composition includes stannous fluoride as an active ingredient for cavity prevention, but also contains sodium lauryl sulfate and carrageenan, which raise safety concerns. This results in a moderate rating.

Main concern

Sodium lauryl sulfate is a surfactant that can cause irritation in some individuals, raising concerns about its use in oral care products.

Why it matters: This ingredient is flagged in our analysis based on regulatory and scientific sources. Check the Ingredients section for details and see Data sources for methodology.

Regulation status: Ingredient safety is assessed from EU/EPA/CIR and similar databases; formulations may vary. Always read the product label.

Pros

  • Stannous fluoride is effective for cavity prevention and helps reduce gingivitis, contributing positively to oral health.
  • Zinc citrate aids in controlling plaque bacteria, which is beneficial for maintaining gum health.

Concerns

  • Sodium lauryl sulfate is a surfactant that can cause irritation in some individuals, raising concerns about its use in oral care products.
  • Carrageenan is a thickener that has been associated with potential gastrointestinal issues, which may affect overall safety.

Who should avoid this product?

You may want to be cautious with this product if you are:

  • users trying to avoid sulfates

Ingredients breakdown

The ingredient notes below are written to explain what each ingredient does in this oral care and why it matters.

How we score

Our safety scores and ingredient breakdowns are based on regulatory and scientific sources. See Data sources & methodology and How Zerotox works for full details.

Product info

Product ID: 4268239

More from this brand: Crest products in Zerotox

Similar products: oral_care in Zerotox database

Report / complain: You may report errors or complain about this product or its formulation to hello [at] zeroto.app . Published for transparency.

Frequently asked questions

Zerotox scores this oral care product 60 / 100. Check the Ingredients section above. Oral care topic has more options. Scores are informational only and do not constitute professional advice; always read the label and consult a qualified professional.
This product includes positive or neutral ingredients such as: stannous fluoride, water, zinc citrate. See the Ingredients section above.
This depends on the ingredient profile. People with sensitive skin or scalp, users avoiding fragrance, sulfates or animal-derived ingredients, and cautious shoppers should review the breakdown above before buying. Scores are informational only and do not constitute professional advice; always read the label and consult a qualified professional.
Based on our data we do not detect fragrance in this product's listed ingredients. Formulations can change; check the label.
Browse Crest products on Zerotox with ingredient analysis and safety scores.
The composition includes stannous fluoride as an active ingredient for cavity prevention, but also contains sodium lauryl sulfate and carrageenan, which raise safety concerns. This results in a moderate rating. Scores are informational only and do not constitute professional advice; always read the label and consult a qualified professional.
We do not detect parabens in this product's listed ingredients. Always check the label as formulations change.
Our analysis notes: Stannous fluoride is effective for cavity prevention and helps reduce gingivitis, contributing positively to oral health.; Zinc citrate aids in controlling plaque bacteria, which is beneficial for maintaining gum health.. See the Pros section above.
Crest — Toothpaste has a Zerotox score of 60 / 100 among oral care products. See the full breakdown above.
This product is flagged for: Sodium lauryl sulfate is a surfactant that can cause irritation in some individuals, raising concerns about its use in oral care products.; Carrageenan is a thickener that has been associated with potential gastrointestinal issues, which may affect overall safety.. See the Concerns and Ingredients sections above.
Our analysis flags sodium lauryl sulfate in this product. See the Ingredients section above. Search products with this ingredient.
Crest — Toothpaste has a Zerotox safety score of 60 / 100. Check the ingredient breakdown above. More Crest products. Scores are informational only and do not constitute professional advice; always read the label and consult a qualified professional.