Wholemeal Bloomer product image with 60/100 Zerotox safety score

Is Wholemeal Bloomer Safe? Ingredient Analysis

M S Bakery

Wholemeal Bloomer is a snack from M S Bakery. It has a Zerotox safety score of 60/100, which means it looks generally acceptable but still includes some ingredients worth reviewing.

The main ingredients worth reviewing are Palm Oil, Emulsifier E472e, Emulsifier E471.

60 / 100

Moderate quality

Why score is 60

The composition includes wholemeal wheat flour and honey, which are beneficial. However, the presence of palm oil and emulsifiers like E472e raises concerns about processing and quality.

Main concern

Palm oil is a processed ingredient that raises sustainability and health concerns.

Why it matters: This ingredient is flagged in our analysis based on regulatory and scientific sources. Check the Ingredients section for details and see Data sources for methodology.

Regulation status: Ingredient safety is assessed from EU/EPA/CIR and similar databases; formulations may vary. Always read the product label.

Pros

  • Wholemeal wheat flour provides dietary fiber and nutrients, supporting a moderate rating.
  • Honey is a natural sweetener that adds flavor and has some beneficial properties.

Concerns

  • Palm oil is a processed ingredient that raises sustainability and health concerns.
  • Emulsifiers E472e and E471 are synthetic additives that may indicate a highly processed product.

Ingredients breakdown

Each ingredient below is explained in the context of this snack so the page answers more than a simple label list.

How we score

Our safety scores and ingredient breakdowns are based on regulatory and scientific sources. See Data sources & methodology and How Zerotox works for full details.

Product info

Product ID: 3573138

More from this brand: M S Bakery products in Zerotox

Similar products: snack in Zerotox database

Report / complain: You may report errors or complain about this product or its formulation to hello [at] zeroto.app . Published for transparency.

Frequently asked questions

Our analysis notes: Wholemeal wheat flour provides dietary fiber and nutrients, supporting a moderate rating.; Honey is a natural sweetener that adds flavor and has some beneficial properties.. See the Pros section above.
M S Bakery — Wholemeal Bloomer has a Zerotox safety score of 60 / 100. Higher scores mean fewer concerning ingredients. Scores are informational only and do not constitute professional advice; always read the label and consult a qualified professional.
Browse snack products on Zerotox with ingredient analysis.
This product includes positive or neutral ingredients such as: wholemeal wheat flour, water, yeast. See the Ingredients section above.
M S Bakery — Wholemeal Bloomer has a Zerotox safety score of 60 / 100. Check the ingredient breakdown above. More M S Bakery products. Scores are informational only and do not constitute professional advice; always read the label and consult a qualified professional.
This depends on the ingredient profile. People with sensitive skin or scalp, users avoiding fragrance, sulfates or animal-derived ingredients, and cautious shoppers should review the breakdown above before buying. Scores are informational only and do not constitute professional advice; always read the label and consult a qualified professional.
Based on our data we do not detect fragrance in this product's listed ingredients. Formulations can change; check the label.
The composition includes wholemeal wheat flour and honey, which are beneficial. However, the presence of palm oil and emulsifiers like E472e raises concerns about processing and quality. Scores are informational only and do not constitute professional advice; always read the label and consult a qualified professional.
M S Bakery — Wholemeal Bloomer has a Zerotox score of 60 / 100 among snack products. See the full breakdown above.
Zerotox gives M S Bakery — Wholemeal Bloomer a safety score of 60 / 100 based on ingredients. See the breakdown above. Scores are informational only and do not constitute professional advice; always read the label and consult a qualified professional.
This product is flagged for: Palm oil is a processed ingredient that raises sustainability and health concerns.; Emulsifiers E472e and E471 are synthetic additives that may indicate a highly processed product.. See the Concerns and Ingredients sections above.
Browse M S Bakery products on Zerotox with ingredient analysis and safety scores.

Safer alternatives from M S Bakery

These same-brand alternatives currently score higher and may fit cautious buyers better: